Here is a general outline of the steps involved in selling a product:
(i) Market research: It allows a company to define its target market and get opinions and other feedback from consumers about their interest in a product or service.
(ii) Product development: The product development process encompasses all steps needed to take a product from concept to market availability. This includes identifying a market need, researching the competitive landscape, conceptualising a solution, developing a product roadmap, building a minimum viable product, etc.
(iii) Setting prices: The next two steps involve looking externally at what its target market wants and what competitors are charging. Then, the business is ready to choose a pricing objective, select a pricing strategy and, finally, set a price.
(iv) Marketing and process: A sales promotion is a marketing strategy in which a business uses a temporary campaign or offer to increase interest or demand in its product or service.
(iv) Customer services: Customer service is the support you offer your customers — both before and after they buy and use your products or services — that helps them have an easy and enjoyable experience with you.
(v) Legal compliance: Companies generally need to consider certain essential aspects to ensure compliance when offering products or services. Consumer protection laws are an important framework for ensuring fair and transparent treatment of consumers.